LocalRadio.Choice : Brand : 106.7 FM
| Radio Market |
Taranaki
|
|
| Brand |
106.7 FM
|
| Frequency |
106.7 FM + streaming online
|
| Suburban Market* |
Core: Welbourne, Fitzroy, Merrilands
Surrounding Area: within 3km
|
| Core Postal Code |
4312
|
| Population** |
Core: 8,076 + Surrounding Area: +100%
Total: 16,152
Share of New Plymouth District: 23.4%
|
| Format |
Music Variety – Standards, Rock & Roll, Country and vintage radio serial features,
50+ age skew. 24h continuous service
|
| Website |
currently not available
|
| Availability |
7am-10pm Monday-Saturday
Sponsorship
Advertising Spots Run-of-Station
|
Advertising Spot 30 sec
Minimum Package x 90
|
7 day schedule: $128 + GST
|
Station Sponsorship 30 sec
Minimum Package x 1,350
|
90 day schedule: $958 + GST
|
|
| Market Thumbnail Data*** | 106.7 FM | New Plymouth District |
|
| Median Total Household Income | $45,100 | $44,700 |
| Average Persons per Household | 2.3 | 2.5 |
| Housing Ownership | 56% | 56% |
| Years in Residence | Under 5 | 48% | 52% |
| | Over 5 | 52% | 48% |
| Age | Under 10 | 10% | 13% |
| | Teens | 16% | 15% |
| | 20’s | 10% | 10% |
| | 30’s | 12% | 13% |
| | 40’s | 15% | 15% |
| | 50+ | 37% | 33% |
| Ethnicity | European | 74% | 70% |
| | Other | 12% | 13% |
| | Maori | 10% | 13% |
| | Asian | 4% | 2% |
| | Pacific | 1% | 1% |
| Estimated Households: | 7022 | |
| Estimated Household Income: | $316.7m | |
| Average Yearly Income Per Person: | $19,607 | |
|
|
* Indicative core coverage.
** Population coverage derived from 2006 Census.
*** Data indicative of core coverage area [Welbourne] derived from 2006 Census.
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